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« Who,
do you ask, is a true traveller ? He who, in every country travelled,
solely through meeting others and forgetting himself, is born
again. »
Jacques
Lacarrière
Landmarks in
everyday life : SOLILANG GUIDEBOOKS
Alternative travel guides
explaining everyday life to travellers.
Destination-Plus guides are different :
they won't tip you on good hotels, or point you toward stouristy
sites. Neither are they travel books or photo albums.
Destination-Plus guides aim to unveil
clues for deciphering life in a country, laying aside elusive hints
or restaurant locations.
Landmarks in Everyday Life are
256 page long books filled with explanations for every oddity that
catches the curious traveller’s
eye, such as clothing, popular newspapers, television programs,
license plates, animal species, drink brands, political posters,
religious life or human rights…
Decoding guides : when detail
is everything
Our guides are insights
for understanding everyday life in the countries your readers travel
to : which cultural differences in language or behaviour may seem
strange to visitors, what are the political customs, the relations
between men and women, the religious habits or breeds of household
pets. Every one of these seemingly trivial aspects is present in the
most insignificant object, be it a credit card slip, a cigarette’s
packaging or road signs. The buildings that go unnoticed, the local
mosque or church, the graveyard tombs or the public notices on walls
become opportunities for discovery.
Intercultural guides : beyond
travelling
Because of their
anthropologic nature, these guides aren’t only
for travellers, but also for pupils preparing presentations, for
curious souls who haven’t planned to travel,
for students studying abroad or even for social workers eager to
understand the migratory population they are dealing with.
More surprisingly still, these books
are also purchased by holiday makers when they reach home, to answer
the questions they were confronted with abroad.
Unobtainable information guides
The Landmarks
in Everyday Life books offer information
unobtainable elsewhere, unaccounted for in other guides, and work
towards promoting exchange through :
- spoken words, genuine cultural
mediators,
- ways of life : games in bars, common
superstitions, public transport,
- spirituality : visiting graveyards,
participating in religious services,
- everyday news : deciphering political
posters or bills, understanding police uniforms…
Committed guides : attuned to
the country’s
social realities
Breaking away from former
guides’ (feigned) neutral posture, Solilang
books are handcrafted by their authors. Their accessible format makes
these objects user-friendly guides that cover each and every aspect
of everyday life in a given country. Thumb-index thematic sections
(such as food, drink, gathering information, lounging around,
religions…) deal with all the facets of everyday realities minus
the folklore : getting a driver’s license,
different kinds of fast-foods, or television programs.
The guides favour the
hosts’ language, keen to help decipher posters
or signs, get around by asking for directions rather than using a
map, or discover the joys of haggling.
The books also contain keys relating to
economic circumstances, to financial life and to human rights, to
help the traveller face multiple realities.
Guides of a third generation
Solilang was convinced that the time
had come for a new generation of guides to take over from :
The elitist cultural
guides of the early 20th
century, designed for a wealthy clientele solely
interested in monuments and not in the country itself,
The 70s mass tourism, consumerist
guides filled with cheap getaway tips,
A new type of intercultural guides,
revolving around exchange, had to be created to take over from these
older generations of books (cultural reports and places-to-go).
Solilang offers to teach you how to play chkouba, a
popular Tunisian card game, how to read tea-leaves in Turkish coffee,
and how to decipher Polish license plates…
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